DSEF: Making the World a Better Place for Direct Selling. The Direct Selling Education Foundation (DSEF) has a powerful mission: “To engage and educate the public on the ways direct selling empowers individuals, supports communities and strengthens economies worldwide. Organizations such as the Federal Trade Commission (FTC), the National Association for Community College Entrepreneurship (NACCE), the Council of Better Business Bureaus (CBBB), the United States Association of Small Business and Entrepreneurship (USABE), the American Marketing Association (AMA), and the National Consumers League (NCL), as well as numerous marketing professors at universities across the nation and additional influential organizations and individuals are linked arm and arm with the DSEF in order to spread the word and educate the public on its mission.

Direct Selling – DSEF Academic Engagement

Academic engagement, whether through the Foundation or on your own, can benefit your company in a variety of ways. Strategic investment in academic partnerships can challenge and enrich academic thinking about the direct selling industry. That’s why the Direct Selling Education Foundation created the Executive Guide to Academic Engagement. The Guide provides direct selling company executives all the information they need to partner with the Foundation on academic initiatives and serves as an executive resource for company-to-university partnership development. Download the http://www.dsef.org/wp-content/uploads/2015/10/DSEF-Guide-to-Academic-Engagement.pdf today.

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